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White Papers vs Case Studies and why both are better than either

White Papers vs Case Studies and why both are better than either

by swalker2001 | Jun 11, 2018 | General Marketing, Success Stories / Case Studies, White Papers

White Papers vs. Case Studies. There’s a difference. And you probably need to be using both. Let’s talk about white papers first. The white paper is usually a lengthy document, and by that I mean 2000-3000 words. The purpose of the white paper is to...

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